AI scripting
Hooks, captions, hashtags. 50 generations a month on Creator. Unlimited from Brand tier up.
§ — FOR CREATORS
Plan it. Script it. Ship it.
All in one place.
Sequence is the all-in-one tool for solo creators publishing to TikTok, Reels, Shorts, LinkedIn, and Facebook. Inspire library to find hooks. AI to script them. Video review for your editor. One queue, every platform, $29 a month.
Buffer Team$30/seat·
Hootsuite Pro$249/mo·
Sprout Social$399/seat·
Frame.io Pro$25/user·
Notion Plus$12/user·
Planable Pro$39/wkspc·
Sequence Agency$149/mo flat·
Buffer Team$30/seat·
Hootsuite Pro$249/mo·
Sprout Social$399/seat·
Frame.io Pro$25/user·
Notion Plus$12/user·
Planable Pro$39/wkspc·
Sequence Agency$149/mo flat·
Buffer Team$30/seat·
Hootsuite Pro$249/mo·
Sprout Social$399/seat·
Frame.io Pro$25/user·
Notion Plus$12/user·
Planable Pro$39/wkspc·
Sequence Agency$149/mo flat·
01
Inspire library
Stop staring at a blank doc.
A live, searchable library of high-performing hooks across TikTok, Reels, Shorts, and LinkedIn. Filtered by industry and format. Save what works straight to your planner.
Trending hooks across 5 platforms
Updated continuously. Real numbers, not vibes.
Save to planner in one click
Becomes a card with the source link and a starter script.
AI rewrites in your voice
Adapt without copying. Stay yourself.
founder origin hooks
TikTok
2.4M views
I was charging $3k. Now I charge $30k. Here's what changed.
Reels
880k views
5 SOPs every founder needs in their first year.
Shorts
412k views
Why your team is slow (it's not laziness).
TikTok
1.1M views
The 'soft' skill that 10x'd my close rate.
02
One queue, every platform
Schedule once. Publish to five.
Per-platform UI preview so you know exactly what you'll get. Auto-refreshing OAuth so you never wake up to a 'reconnect Instagram' email.
Per-platform preview
Caption length, hashtags, thumbnail, all visualised before you hit publish.
Repurpose in one click
Same clip to TikTok, Reels, Shorts. Different caption per platform.
Best-time suggestions
We learn from your actual analytics. Not generic 'Tuesday at 9am' nonsense.
Week of
May 4 — May 10
Mon
9:00
IG Reel
Tue
11:00
TikTok
16:00
Wed
9:00
Carousel
Thu
10:00
YouTube
15:00
IG Story
Fri
12:00
Reel
03
Editor-friendly review
The video review your editor will actually use.
If you work with an editor, this is the unlock. Drawn annotations on the frame. Timecoded comments. Resolve like a code review.
Frame-level annotations
Draw on it. They see exactly what you mean.
Threaded resolved comments
Nothing gets lost. Nothing gets forgotten.
Side-by-side compare
v1 vs v2. See what they actually changed.
Tighten the cut
00:42
02:00
SWOpen
Stephen
at 00:42
Tighten the cut here. Lose the breath at the start, hard cut on the “system.”
§ — PLUS THE BORING STUFF
Everything else creators need.
The features other tools cap, charge for, or skip entirely. We bundle every line.
Content library
Tag, version, and reuse media. Find that B-roll from 6 months ago in 3 seconds.
Real analytics
Per-platform follower growth, engagement, post-level performance. Included.
Auto-refresh OAuth
Connect once. Stay connected. We handle the renewals.
CSV import
Coming from Later or Buffer? Drop the export. Your queue migrates.
Mobile responsive
Approve a draft from your phone before bed. We've all been there.
§ — VS OTHER CREATOR TOOLS
What you actually pay for.
Buffer caps channels. Later caps social sets. Loomly caps AI credits. Sequence Creator is unlimited posts, unlimited platforms, unlimited AI rewrites, and the only one with frame-level video review.
| Feature | Sequence | Buffer | Hootsuite | Sprout Social | Later | Planable |
|---|---|---|---|---|---|---|
| Starting price | $29/mo | $5/channel | $99/mo | $249/seat | $25/mo | $33/mo |
| Agency tier price | $149/mo | $120+ | $249+ | $399+/seat | $80 | $49/wkspc |
| Multi-brand workspace | — | Ent. only | Ent. only | |||
| Brand switching (GHL-style) | — | — | — | — | ||
| Unlimited users included | — | — | — | — | ||
| Frame.io-style video review Timecoded comments + drawn annotations on video frames | — | — | — | — | — | |
| Multi-step approvals | — | Ent. only | Ent. only | — | Ent. only | |
| Inspire library + content discovery | — | — | — | |||
| AI scripting + captions | + Add-on | + Add-on | ||||
| Unlimited AI (no credit caps) | — | — | — | — | — | |
| Full analytics included | + Add-on | + Add-on | ||||
| Unified inbox (DMs + comments) | — | — | + Add-on | |||
| Content library + DAM | — | |||||
| Client guest login | — | — | — | — | ||
| White-label | — | Ent. only | Ent. only | — | + Add-on |
Included
Limited
+ Add-onPaid add-on
Ent. onlyEnterprise only
—Not available
§ — FROM THE FOUNDER
SW
Stephen Wu
Founder, Halcyon Agency
An editorial
Built by an agency owner. Not a venture-funded SaaS team.
I run a content agency, but a third of our clients are creator brands. I built Sequence so the same workflow we use for $30k/mo retainers is available to a creator paying $29/mo. Same product. Same software. Same care.
Stephen Wu
Founder, Halcyon Agency · Sydney, Australia
“The Inspire library alone replaced my Notion hook bank. The AI rewrites actually sound like me, not ChatGPT.”
Mira Chen
Creator, 240k followers · Sequence customer
§ — PRICING
One workspace. One price.
Per-workspace, not per-seat. Stack brands as you grow. Save 20% annually.
Free
Try Sequence with no card.
$0/ mo
Free for 3 months
1 brand
1 user
3 social accounts
- Content planner with calendar + list
- Schedule to Instagram, TikTok, YouTube, Facebook, LinkedIn
- Basic analytics
- Inspire library (limited)
Creator
For solo creators publishing across platforms.
$23/ mo
$29/mo billed yearly
1 brand
1 user
10 social accounts
- Everything in Free
- Unlimited scheduled posts
- AI scripting + caption generation
- Frame.io-style video review (no approvals)
- Per-platform preview
- Full inspire library
Most popularStart free trial
Brand
For in-house brand teams shipping serious volume.
$47/ mo
$59/mo billed yearly
1 brand
3 users
25 social accounts
- Everything in Creator
- Single-step approvals
- Full analytics + reporting
- Unified inbox (DMs + comments)
- Content library + DAM
- Comment threads + version history
- Custom roles for marketing + legal
Agency
For agencies managing multiple client brands.
$119/ mo
$149/mo billed yearly
5 brands (+$25/extra)
Unlimited users
100 social accounts
- Everything in Brand
- 5 brand workspaces (+$25/mo each extra)
- Multi-step approval workflows
- Brand switching (GoHighLevel-style)
- Client guest logins
- White-label-lite (your colors + logo)
- Bulk scheduling + CSV import
14-day full trial on paid plans. Free auto-converts to Creator at month 4 unless cancelled.
§ — QUESTIONS
Things people ask, before they sign up.
01Why would a creator pay $29 a month when Buffer Essentials is $5?
Buffer Essentials is just scheduling and charges $5 per channel. Past 6 platforms you're paying $30 already. Sequence Creator is unlimited platforms, unlimited posts, an inspire library, AI scripting, video review, and per-platform preview for $29 flat. Closer apples to apples: Buffer Team at $30/seat doesn't include any of the planning features.
02What can the AI actually do?
Generate captions, hooks, and hashtags in your brand voice. Rewrite a working hook into 5 variants. Pull a clip's transcript and auto-suggest carousel slide copy. Adapt a TikTok script for LinkedIn. 50 generations a month on Creator. Unlimited from the Brand tier up.
03Does Sequence work for short-form (Reels, TikTok, Shorts)?
Yes. Short-form is the primary use case. Per-platform preview shows your hook, caption length, and thumbnail before you ship. Frame.io-style video review lets you (or your editor) leave timecoded notes on a draft. Schedule the same clip to TikTok, Reels, and Shorts in one queue with platform-specific captions.
04Can my editor work with me inside Sequence?
Yes. Invite your editor as a teammate. They get their own login, can see only the brands you grant them, leave annotations directly on a frame, and tag you to review. No more sending MP4s back and forth on WhatsApp.
05What happens after the 3 months free?
Your account auto-converts to the Creator $29/mo plan unless you cancel. We email you 14, 7, and 1 day before so it's never a surprise. Cancel anytime from your billing settings.
§ — THE INVITATION
Free for 3 months.
Then $29 a month. Forever.
Plan, script, review, schedule. All from one workspace. The only creator tool with Frame.io-style video review baked in.
Auto-converts to $29/mo Creator at month 4 unless you cancel.